IMPRESSION MANAGEMENT AND ORGANIZATIONAL CITIZENSHIP BEHAVIOUR: AN INVESTIGATION OF BOTTLE WATER COMPANIES IN RIVERS STATE, NIGERIA

Abstract

This study examined impression management and organizational citizenship behaviour in bottle water companies in Rivers State, Nigeria. Two measures of impression management like self-promotion and ingratiation were utilized to determine their relationship with the proxies of organizational citizenship behaviour such as altruism and civic virtue. A total number of 303 employees were carefully chosen from eight reachable bottle water companies involving skilled and unskilled workers. Cross-sectional survey and random sampling technique were used for the study. Taro Yamane’s formula was employed to discover the sample size of 172 for this study. A structured questionnaire was useful in collection of data. The researcher adopted Spearman rank correlation coefficient to test the hypotheses. The validity of the research instrument was successful through contributions from management intellectuals and professionals. The reliability instrument was illustrated through Cronbach’s alpha test. The findings showed that self-promotion has positive significant relationship with altruism including impression management may also influence organizational citizenship behaviour. The researcher concluded, that ingratiation has positive significant connection with civic virtue. Recommendation for this study includes employees in the bottle water companies, should tactfully apply self- promotion strategy of impression management in order to enhance the altruistic behaviour in the organization.